Cherrie B makes pop music for the internet girls, nightlife romantics, and anyone learning how to take up more space. Based in London and shaped by a childhood of MTV performances, MySpace-era pop chaos, K-pop spectacle, and fashion-led worldbuilding, she turns bubblegum melodies, electroclash texture, and club pressure into songs that feel glossy, mischievous, and self-possessed. Before releasing music, Cherrie B was already building a visual language through fashion, photography, creative direction, and the way she presented herself online. Music became the missing piece: a way to give that world a voice. Her work sits in the tension between fantasy and real life, desire and control, being watched and deciding what people get to see. On Follow My Lead, executive produced by fUnlistenable with additional production from Umru, Cherrie B sharpens that world into a full statement. The project moves through flirtation, imitation, reputation, romance, standards, and poise, but underneath the attitude is a record about trusting your instincts. Cherrie B makes songs that are bold, playful, and theatrical, built to make life feel bigger than it is.

Signed to b4.

Cherrie B makes pop music for the internet girls, nightlife romantics, and anyone learning how to take up more space. Based in London and shaped by a childhood of MTV performances, MySpace-era pop chaos, K-pop spectacle, and fashion-led worldbuilding, she turns bubblegum melodies, electroclash texture, and club pressure into songs that feel glossy, mischievous, and self-possessed. Before releasing music, Cherrie B was already building a visual language through fashion, photography, creative direction, and the way she presented herself online. Music became the missing piece: a way to give that world a voice. Her work sits in the tension between fantasy and real life, desire and control, being watched and deciding what people get to see. On Follow My Lead, executive produced by fUnlistenable with additional production from Umru, Cherrie B sharpens that world into a full statement. The project moves through flirtation, imitation, reputation, romance, standards, and poise, but underneath the attitude is a record about trusting your instincts. Cherrie B makes songs that are bold, playful, and theatrical, built to make life feel bigger than it is.

Signed to b4.